Never before in history, has so much information been available so easily. Never before has the competition for our attention as customers been so fierce. And yet, our attention span is limited. So how do you get people to care about your ideas and services? The best brands have figured it out. Not only do they excel at communicating their value to stakeholders. They deliver clear messages compellingly. Great brands inspire their clients and commit to strong values. At panache we support you in this endeavour. We transform the way your teams speak about who you are, what you do and the unique value you bring to your stakeholders - be it clients, employees, partners or prospects. Our job is simple. We transform the complexity of your business, projects and stakes into clear ideas, powerful messages and inspiring stories.
We analyse your business and make your core message emerge
First things first. We begin by clarifying your value proposition and identifying the key messages that will efficiently express the core of your business. It is like finding the pieces of a puzzle, and building it together.
Used techniques: Pitch canvas, cognitive psychology, SUCCES method
We structure your message in a story to make it strong
Now we put together all that you have to say into a powerful strategic story. We point out what makes your product desirable and highlight your value proposition in order to engage the audience you want to attract.
Used techniques: Storytelling, DISC method, rhetoric and dialectic
Gain the trust of your clients by authentically delivering your message
Now that you know what to say, the real fun starts. We will rehearse your presentation and spice it up with powerful body language, great delivery and authentic communication.
Used techniques: Theater technique, Emotional Intelligence, NLP, stress management
Oledcomm, french start-up and winner of the prestigious CES Awards 2019 in Las Vegas. They have already raised 6M€ in investments by the French State and put a brevet for their Li-Fi solution: internet via light. They signed a partnership with AirFrance and have pre-sales of several 100ks of Euro.
Objective of our consulting
Create a pitch in english and french for all kinds of international investors
ResultsRaised 2M€, state of the art pitch and good command of response to typical questions
“Despite a lot of experience in media training, I wasn’t at all prepared to pitch to investors. Thanks to you, I learned how to structure my pitch, how to present my go-to-market strategy and business model. I will always remember the lean canvas, as extremely helpful in structuring my pitches. Thank you for all your enthusiasm.”
The social startup Konexio develops learning journeys to train disadvantaged groups to learn digital skills. They were finalists of Google Impact Challenge France 2019.
Objective of our consulting
Create 90 seconds pitch to gain an edge over 9 competing finalists. Respond brilliantly to questions of the jury
First price worth 600.000€ and a press coverage that increased the impact
“I had a crucial pitch to give. It could win me 600.000 € and visibility that would greatly accelerate the impact of my project. Your guidance helped me refine my arguments and brilliantly deliver my messages. That was a huge boost. And the best of it all - we won!”
Read our blog article on this story here.
Entrepreneur and autor, founder of LearnSpace, Svenia Busson has been invited to give a TED talk in february 2020 to talk about her book and her research around the rold on new forms of inclusive education.
Objective of our consulting
Work the entire 15-minutes presentation and focus on content, form, body language and relation with the camera.
ResultsTalk in front of 600 people. Check out the the results on thisvidéo
“Consulting me on both the content and delivery of my pitches is what made the work with you magic. You were full of ideas, very creatif. That helped me a lot with my content. I have grown a lot in this process, because I completely went out of my comfort zone. Now I know that change starts with me. I need to show myself and go deep. I loved to work my speaking technique, body language, my gaze, posture, voice and construction of my speech. I am very grateful, because without this work I wouldn’t have been able to do something as good. It totally met my expectations”
Founded in 2005, Job Link provides recruitment services with 12 agencies in France. The sales team had a sales pitch to prepare for a call for tender in September 2019.
Objective of our consulting
Highlight the value proposition of Job Link, prepare the sales team to deliver a great presentation and face a Q&A session.
They won the tender worth 10s of thousands of Euro and a saled team trained for the next ones
"Thank you for your consulting. You fully understood our expectations, were to the point and gentle in your advice and spoke to us on an equal footing. We loved the way you built our confidence and improved our delivery, by working on our voice, gaze, gesticulation and more. It was very valuable. So much so, that we won the tender!"
You helped us deliver great speeches on sensible topics to an international audience. Your good will, empathic listening and suggestions were a true asset. Your professionalism and good-humored nature were most helpful. Thank you Panache!”
Olivier Sastre, Senior Vice President Human Ressources
Consulting me on both the content and delivery of my pitches is what made the work with you magic. You were full of ideas, very creatif. That helped me a lot with my content. I have grown a lot in this process, because I completely went out of my comfort zone. Now I know that change starts with me. I need to show myself and go deep. I loved to work my speaking technique, body language, my gaze, posture, voice and construction of my speech. I am very grateful, because without this work I wouldn’t have been able to do something as good. It totally met my expectations.”
Svenia Busson, CEO
LearnSpace - TEDx talk on Education
Despite a lot of experience in media training, I wasn’t at all prepared to pitch to investors. Thanks to you, I learned how to structure my pitch, how to present my go-to-market strategy and business model. I will always remember the Lean Canvas, as extremely helpful in structuring my pitches. Thank you for all your enthusiasm"
Benjamin Azoulay, Founder CEO
I had a crucial pitch to give. It could win me 600.000 € and visibility that would greatly accelerate the impact of my project. Your guidance helped me refine my arguments and brilliantly deliver my messages. That was a huge boost. And the best of it all - we won!”
Jean Guo, Founder CEO
Konexio - Google Impact Challenge's Winner
Your consulting has brought huge clarity, precision and a powerful value communication towards our target. The work with you was a founding moment of our company. It enabled us to find a common story and shared vision."
Antoine Calmus, Business Intelligence Freelance, Founder
Data & BI
It is always a pleasure to work with Panache! Your approach is very positive and full of energy. You have an incredible capacity to adapt to different types of needs (public speaking, facilitation, animation) as well as to very different profiles (students, scientists, doctors). We know that we are in good hands every year."
Dr Soussan Daniloski, Strategy Director
Raison de Santé
An excellent coaching delivered in a very good-natured manner. I developed my skills to deliver powerful public speeches, which are refreshingly different and simple to understand. I learned to embrace vulnerability, learned storytelling techniques used at TED and ways to deal with stress that I regularly use in my situations."
Franck Brou, Director
Vinci Facilities Events
In addition to being great mentors for our incubation programs towards social startups, Panache’s coaching allowed me to learn very concretely the key ingredients of a successful pitch. I think of this every time I present my organisation, whether in front of 6 people or an audience of 100. I now feel much more at ease to assert myself and to prepare a great presentation from beginning to end. Pitching is much more pleasurable that it ever was."
Alizée Lozac'hmeur, director incubation social startups
Thank you for your coaching. It was very good, both when done individually or in groups. You greatly understood our needs and our positioning. We felt instantly at ease, full of trust and found that you always brought great insights into how to manage our body language - from gesticulation, to the gaze and our voice. It was very valuable. So much so, that we managed to win the clients we were looking to acquire!”
Françoise Thuel, Director
I was seduced by the approach of Panache: pragmatic, accessible done with great methodology. Thanks to the inspiring work of Panache, I could take the time to reflect, take some distance and progress well on my positioning and strategic narration. You were the perfect sparring partners. Exactly what I needed as an entrepreneur.”
Marie-Gabrielle Sorin, Founder & CEO
It has now been several times we have called on Panache. And we have never been disappointed. Your coaching approach made a great difference: self-confidence, techniques for interacting audiences, structuring key messages. In short, a guaranteed value proposition. Great job, standing ovation and big thank you to you all!”
Chloé Peccatte, Manager Incubation
A very instructive and dynamic training. As a take away we get a lot of techniques that we can implement instantly. They are easy to remember and create a great team cohesion and better communication among us. You are very charming, energetic and passionate. We surely never get bored!”
Cécile Torres, Responsible for Client Experience
The coaching before and during the ChangeNow Summit has been a great added value to our start-ups. They felt much less stressed and more confident to captivate their audience during their pitch. You do a great job!”
Marianne Josselin, Head of Startups relation
Since our training, I have delivered quite a few public speeches. Apart from learning that rehearsal and repetition is very important, the training allowed me to better use my voice, release stress and know how to create great stories. That makes quite a difference.”
Élodie Chouisnard, CCO & Co-founder
In just a few hours, Panache has offered me - me, who hated to speak in public - concrete tools, clear methods and above all allowed me to regain confidence in my abilities to speak. Your active listening, your humour and kind approach have transformed my public speeches into a rich and joyful moment. What you do, is about much more than learning to speak in public. It is about learning to be yourseful, authentically. I recommend Panache 1000% - both for its expertise and for the exceptional human qualities.”
Marianne Leenart, writer and meditation teacher